I already talked about your book pitch in one of my segments of “3 Minutes to Tell You“, but I stumbled across this post on Facebook today. Kisha Green is an author and publisher having a decade of experience in the industry. She is the voice behind Literary Jewels, a blog site geared towards keeping you up to date of who’s who and what’s going on in the industry.
Here she goes into more detail about what it takes to push your book at literary events and elsewhere:
Wanted: A Good Book
Before I decided to become a published author, I was an avid reader and I have attended several literary events. Being on both sides of the table I have experienced as well as witnessed some errors that placed both the readers and authors in the wrong.
Authors have the perfect table set up that has candy, pens, bookmarks and of course…books. This is the perfect arrangement used to approach the table.
The reader picks up a book and instantly turns the book to the back to read the synopsis. Upon completion they will begin to flip through the pages of the book. The author is usually standing there patiently waiting for the reader to ask some questions about the novel including the favorite question “How much is your book?”
Many times I hear book club members ask authors questions and while they are getting the answer, the reader is often preoccupied with something else. After a few moments of an awkward silence the reader usually smiles and walks away.
Both are feeling some kind of way. How can this be resolved? Authors need to open their mouths to effectively communicate because being shy will not get you anywhere, because the book is not going to sell itself. The readers should ask questions while practicing simple courtesies. Please and thank you go a long way.
Authors have two roles at these events; they are a salesman and a author, if both are done correctly the end result is a book being sold.
There is nothing more annoying than asking a author about their book and they can’t seem to find the words to describe it or they compare their writing to a famous writer. Neither will result in a book sale.
Readers also attend these events but often come with a closed mind meaning they are not interested in the new author because they are a dedicated fan to another. The whole purpose of attending these literary events is to expose readers to new authors and vice versa.
Bottom line is as an author I need readers but also as a reader, I need good books. One hand washes the other.
To see her original post on Facebook, click here.